7er Studio and Daniele Ristretti brought the script to the point (for the time being) on a spring weekend in and around the “Design Youth Hostel”, located in the St. Alban quarter (Basel). Between youth hostel, coffee shops and museums, they cleaned up the code and wrote the documentation. It consists of 200 pages and each page can be seen as a small poster. Taken together, the pages create a somewhat chaotic process documentation in which there is much to discover: Pictures and texts from the process of creating the identity and the script itself. The table of contents of the documentation mirrors the folder structure (digital) of the project. For the compilation of the individual pages (posters), 7er Studio used an established and licence-protected design program (InDesign), which immediately indicates a concrete option for further development: a script that not only produces rows of individual pages, but also processes coherent content over several layers. Also important in this project (statement): The arrangements, structures, colours, images, ideas and weightings (appearance) resulted from a decision made by 7er Studio and Ristretti at a specific moment. The script did its part. The story is printed, documented and told. And it could also be told quite differently.
